DC Chief Creative Officer and Publisher, Jim Lee, unveiled a new motto for Superman at the online fan event, DC FanDome, on Saturday.
Superman’s story has always embodied traditional Americana idealism, but Lee stated that replacing ‘the American Way’ with ‘a Better Tomorrow’ will “better reflect the storylines that we are telling across DC”.
The 83-year old superhero from Krypton has represented an evolving America since his creation in 1938. The Superman franchise has touched on themes of immigration, patriotism, and American excellence. As the nation becomes increasingly globalized, Superman’s new fight for ‘a Better Tomorrow’ continues to reflect America’s values.
The announcement of the new motto followed Superman’s son, Jon Kent, coming out story in a new issue of the Superman: Son of Kal-El comic.
“We talk a lot about the power of the DC Multiverse in our storytelling and this is another incredible example,” said Lee, according to The Hollywood Reporter.
These new narratives for Superman and his son pave a path for a more representative and connected DC Universe.