As families remain at home, the mass media conglomerate is limiting advertising and adding additional entertainment to its network.

Broadcast news shows and cable news channels like MSNBC and CNBC will be reducing the amount of commercials shown in between news programming. Meanwhile, late night shows like ‘The Tonight Show Starring Jimmy Fallon’ and ‘Late Night with Seth Meyers’ will be adding extended episodes and additional content. Some of NBCUniversal’s channels will be airing family movie nights as well.

NBCUniversal ad sales and partnerships chairman Linda Yaccarino wrote, “Now, people all across America are turning to us more for the content that comforts them and connects them to the outside world. At the same time, some marketers across every industry have asked to pause their advertising plans or shift their messages, and they’re looking for ideas, tools, and strategies from their most trusted partners. So, in light of everything we’re seeing and hearing, we want to do what’s right for our audiences and marketers.”